Animated Video Scripts for University of Geneva's Leadership Lab
Two sample edutainment scripts from my time writing for the University of Geneva's Self-Leadership Lab, which were processed into animated videos meant to guide graduate students through the course. I interviewed my client then sent them iterative drafts to solidify the tone, content, and pacing of each script. The edutainment style was my own suggestion, inspired by the rising trend of edutainment Youtube channels such as Kurzgesagt and CGPGrey, merged with the "Did you know" facts that line textbooks. Note: the script is not industry-standard formatting as the Lab wanted to handle formatting themselves.
Zodaj Game Design Document
Zodaj is a student company that hired me as lead game designer, tasked with creating a mini-game that teaches players the fundamentals of bartering in a traditional Senegalese market. This document is a good example of my ability to communicate and justify abstract, creative concepts.
Awfbeat Writer
Awfbeat is a music duo run by my two friends Grant and Uni, who look to make music that intersects various genres and traditions. As their writer, I help represent their customer-facing personas. Writing their artist biography was key component of their brand strategy.
I researched existing music streaming biographies to understand the format, interviewed the group to identify their brand, and sent them iterative drafts until I had addressed their feedback. I wrote the biography to highlight their casual charm, boisterous energy, and the breadth of their musical scope. The grammatic parallelism between how Grant and Uni are described conveys their yin and yang dynamic.
The group has over a million streams and 17,000 monthly listeners on Spotify.
